Ecogang

The FCEC - a consortium of Belgian environmental technology companies - gave Daily Interactive the task of developing a solution for giving the visitors of the Belgian pavilions at the expo in Shanghai an expression of their core competencies. The Challange: No language should be used.

So Daily Interactive developed the "Ecogang" - cartoon characters representing the specific technologies. The response was so positive that this installation was also used on other trade fairs all around Asia.